Questionnaire: Films Over the Summer Period

i have created a questionnaire asking people about films they have seen over the summer period. I did this in order to find what type of films are the most popular and why. Also, i made the questionnaire in order to find out where people prefer to watch their films and how well they can identify the origin of them.


Questions:
1. Name three films you have seen over the summer?
2. Where did you see them and why?
3. What about these films appealed to you? 4. Do you think they were English, American, other?
5. What made you think this?



Here's an example questionnaire

I got back a total of 12 questionnaires and here is what i found...

From my results the most popular film from the questionnaires was Mamma Mia, which comes as no suprise as it was the blockbuster of the year, i feel this is appropriate and fits in with my results due to most of the people i questioned being female, not out of bias but thats just how it was, on the other hand, i did ask a range of ages and it still came out on top so this shows that Mamma Mia is a film that appeals to all ages. People said that this appealed to them because of the music, the actors, the storyline and one came back with "nostalgia"!!

The second most popular films viewed over the Summer were Sex in the City and King Fu Panda, Kung Fu Panda only came out as the second most popular because my parents were forced to watch it on the plane, so that doesn't really count to be honest. But people liked Sex in the City because either they watched the TV series or it had good ratings, and reviews.

The most popular viewing medium was through Cinema, most probably because of the 'cinema experience' and the exclusivity. DVD viewing came in second, this is a popular form of film viewing because it has no advert interruptions and can be watched as often as the viewer wants without having to pay and they can watch it whenever they want and pause it if they need to pee or something.

TV ads were probably the most effective form of advertising because people watch TV alot and adverts for films are often shown during prime time television and especially around 9pm where any adverts for films of all ages can be shown. Trailers are often on the beginning of DVDs and at the beginning of films in the cinema and these trailers can't be skipped. With DVD and cinema being the most popular choices for viewing films, alot of people are going to be drawn to the adverts especially when they will be for films that have a similar target audience as the one the audience has payed to see.

The majority of films viewed were thought to be American, most of the reasons people gave for backing up this answer was because of the big budget, the setting, the actors or the production company. People did get confused over some films where the setting was in England but the actors were American which led to some people choosing not sure as their answer.